Helping you get off the tools and grow from $0-$100k/m
Structure. Clarity. Growth. Without the guesswork.
The Growth Lab is a low-cost, high-impact program for trade business owners who are ready to stop winging it and start leading with structure.
Fill Your Pipeline Without Relying on Luck
A full schedule isn’t luck, it’s a system.
Most tradie business owners ride the feast-or-famine rollercoaster, waiting on word of mouth or hoping the next enquiry lands. That’s not sustainable.
In The Growth Lab, you’ll learn how to build a predictable, repeatable pipeline of high-quality leads. From brand positioning to outreach strategies, from boosted Instagram posts to builder relationship tactics, we’ll show you how to attract the right jobs at the right margins.
If your business feels reactive, inconsistent, or overly reliant on a single source for work—this is the first place we start.
- Build your brand
- Fill your pipeline
- Win more quotes
Before you spend a cent on ads, watch this.
This workshop shows you how to generate consistent leads using nothing but your phone, your brand, and a bit of hustle.
We cover DM strategies, builder outreach, site visit tactics, and how to let your brand do the selling—so you can fill your pipeline without blowing your budget.
Low cost. High impact. Built for tradies.
Build a Team That Performs Without Babysitting
Hiring a team people doesn’t mean you’re growing, leading them well does.
Most business owners wait too long to recruit, hold on to underperformers, and avoid leadership conversations that would change everything.
Inside The Growth Lab, you’ll learn how to hire smart, onboard fast, and build a culture of accountability. We’ll help you move beyond managing chaos to creating systems your team can run without you, from role clarity and job descriptions to performance reviews and 2IC development.
The goal? Build a team that doesn’t just show up—but actually helps the business grow.
- Design your dream team
- Find A-Players
- Hold them accountable
Tired of hiring the wrong people... or not hiring at all?
This workshop walks you through a simple system to plan, attract, and onboard the right team members without guesswork. You’ll learn how to define the role, write an ad that actually cuts through, and run a hiring process that feels professional and efficient.
Whether you’re making your first hire or building out a crew, this is how you do it properly.
The right people change everything. Let’s find them.
Know Your Numbers. Keep More of What You Earn
Revenue is vanity. Profit is what lets you build a future.
If your business looks big on paper but feels tight on cash, you’re not alone, and you're not in control.
We’ll teach you how to read your numbers properly, build a forecast that actually guides decisions, and track the key financial drivers that matter. You’ll finally understand where your money is going, what margins you should be aiming for, and how to use your numbers to lead, not react.
If you want freedom, reinvestment potential, or even just confidence to hire, profit is the key. We’ll show you how to make it consistent.
- Know your numbers
- Plan for future growth
- Prepare for tax
If you’re always asking “Where did the money go?” this is for you.
The Cash Buckets workshop introduces a simple system to manage your money with clarity and control, using the Profit First approach.
You’ll learn how to separate your accounts, allocate income properly, and make sure you get paid, without starving the business.
No more cashflow confusion.
Just a clear system to stay profitable, stay on track, and sleep better at night.
Stop Running a Job. Start Building a Business
If the business only works when you’re on-site, you don’t own a business, you own a job.
Scaling isn’t about adding more trucks. It’s about building a system that runs without you being in every detail. We’ll help you structure your business, delegate properly, free up your time, and shift your focus to the work that actually drives the company forward.
This is where you move from tradesman to Managing Director.
And once you make that shift, everything gets easier to grow.
- Free up your time
- Build the right systems
- Optimise & document the processes
If you’re flat out but still not moving forward—this is your reset.
The Time Master workshop helps you get clear on where your time is going, what it’s really worth, and how to start delegating low-impact tasks that are keeping you stuck. You’ll map your ideal week, identify high-value priorities, and build a plan to buy back your time through leverage.
Because scaling isn’t about working more—it’s about working smarter.
This is how you start leading real business owner
